Holistic Doula Haven (Kiara Brown) wanted to expand their reach and connect with a wider audience by moving beyond written posts. The goal was to create a professional podcast that could be distributed across major streaming platforms and paired with short-form social media content to spark discovery and engagement.
My Role
I worked directly with Holistic Doula Haven to develop, produce, and distribute their podcast while also creating engaging short-form promotional content.
- Podcast cover art / episode screenshot
- Spotify or Apple Podcasts listing
- Short-form video clips (TikTok, Reels, Shorts)
- Behind-the-scenes editing screenshot
- Created original score for podcast
What I Did
🎙️ Podcast Production
- Shaped the podcast concept and format to align with Holistic Doula Haven’s brand voice and community values.
- Edited raw audio into polished, professional episodes, ensuring smooth pacing and high-quality sound.
- Designed branded intros/outros and transitions for a cohesive listening experience.
- Published episodes on Spotify, Apple Podcasts, Google Podcasts, and other major platforms, managing metadata for SEO and discoverability.
📱 Short-Form Video Creation
- Repurposed long-form podcast episodes into bite-sized clips for TikTok, Instagram Reels, and YouTube Shorts.
- Selected standout moments, quotes, and insights to capture attention quickly.
- Added subtitles, branded graphics, and platform-specific formatting for maximum engagement.
- Integrated trending audio and editing styles to boost reach and shareability.
📊 Content Strategy Support
- Established a release workflow to keep episodes and videos consistent.
- Positioned short-form clips to drive traffic back to the full-length podcast.
- Ensured each piece of content reinforced Holistic Doula Haven’s mission and credibility.
Results & Impact
✅ Successfully launched a multi-platform podcast that gave Holistic Doula Haven a stronger digital presence.
✅ Created high-performing short-form content that expanded audience reach and increased podcast listens.
✅ Delivered a sustainable content workflow, making it easy for the client to maintain consistency long-term.
